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紫燕食品冲刺IPO:曾多次抽检不合格 供应链体系受挑战

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  卤味老大哥还是市场的搅局者

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  中国食品产业分析师朱丹蓬此前在接受采访时指出,卤制品行业进入门槛很低、产品模仿性很强,且具有即食性、冲动性和高频次等特点,消费者购买时,对便利性的诉求要高过对品牌的诉求。

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